Consumer BuyerBase
The next generation in list segmentation, data profiling and predictive modeling.

Marketing Genetics Consumer BuyerBase is a unique multi-sourced database of collective buyer transactional data. Marketing Genetics is sourced from hundreds of catalog merchandise mailers - collectively pooling thier customers' buying behaviors over the past two years.

The base includes close to 1 billion transactions from over 100 million individuals and 60 million buying households.